I’ve been alive in communications for years – not the IT, telcomm affectionate but the autograph kind, area you sit in advanced of a laptop all day, crafting words to allotment stories.
I’ve been accomplishing this with all sorts of brands, forever. And now, I’m venturing out on the side, putting my acquaintance out there independently.
A accomplished new challenge.
And, as any business buyer knows, it ain’t accessible accepting started. Especially as a new parent, with a babyish throwing in a few ambit assurance forth the way.
Over the accomplished few months, I’ve been abracadabra up a lot of support. From the adolescent ladies of Mia Freedman’s six-week Lady Startup (LSU) February advance to contacts aggregate by friends, to the abutment aggregation abaft my website builder… I’m not absolutely ‘on my own’.
There’s a accomplished arrangement and apartment of accoutrement out there allegorical me – and anyone attractive to body their own business.
Here are six accomplish I took, to advice you get started.
After months – years – of absorption what my abstraction is and how to ‘label’ my service, I absitively that accepting a website was the best way for me to aloof get going.
I acclimated GoDaddy to buy my domain, but accomplishing this took me a few goes: there are so abounding writers out there, and so abounding names taken. Every comms accompanying name I could anticipate of was airtight up. Ahhh.
I bethink activity aback to my ‘why’ (thanks Mia): To advice organisations body a stronger faculty of association for their employees. Which helped. But alike that name, ‘Camaraderie’, was taken.
So I called one of GoDaddy’s suggestions instead: www.camaraderiecomms.com. I chose to go with ‘.com’ rather than ‘.com.au’ aloof so I could be accessible to alive for audience alfresco of Australia eventually, and not absent to absolute myself. That name I chose was activity for $9.95 (to aftermost two years), which I added to my arcade cart. Basically online arcade for business.
There’s annihilation absolutely like a glossy new business email to go with a new business name. (Goodbye @gmail and @hotmail days) I consistently anticipation this allotment was hard, but turns out, it wasn’t.
As allotment of the area name allotment action with GoDaddy, I had the advantage to actualize an email abode to bout my area name (I chose Microsoft Email Essentials from GoDaddy for $4.95, which was the best value). It didn’t booty continued at all to download Outlook to my phone.
Within minutes, I had my own professional email: email@example.com. Perfect.
Gallery: How the apple formed afore the Apple Wide Web (StarsInsider)
Onto the big one: creating the website.
I kept putting off this allotment as I knew this would charge a big block of time in one go. But, as we were told in LSU, this was appealing achievable in circadian 30-minute increments over a week.
Still application GoDaddy, it offered aggregate in one package, and so I chose my plan and template. I did acquisition the prompts absolutely accessible and all-embracing acquaintance added automatic than added website builders I’d started on, and alone got ashore a few times on accessory things that I concluded up alive my way through.
I initially abhorred calling the helpline because again, I anticipation this would booty hours, but the reps (GoDaddy Guides) were balmy and helpful. By this stage, I had a lot added aplomb alive my way about the armpit and spent some time arena about with fonts and colour schemes and, in accurate style, hours on the archetype (the beneath words, the harder it gets, assurance me).
I bethink award it absolutely accessible actuality able to see the website appear to activity in real-time, tinkering abroad in the aback end.
Content and website aeronautics I know… tech hosting, not so much.
After speaking with added business owners and techies, I was told a hosting band-aid for my website is a non-negotiable. New area for me.
The hosting band-aid helps with accelerated folio loading – and annual uptime, if application ecommerce – to abstain missing out on abeyant clients, barter or business. It additionally ensures visitors are adequate while on your site. Article I absolutely hadn’t anticipation about.
I did admiration if this activated to me accustomed my website is added a axial athenaeum of my casework rather than an ecommerce platform, but adjudge I’m not up for accepting any abstracts afraid or stolen. Also, Google now recognises www.camaraderiecomms.com as a safe armpit to appointment (yay!), now that I’ve got an SSL Certificate installed, acceptation any users beat through to my armpit won’t get that ‘not secure’ bulletin in the URL abode bar.
So actuality we are.
The online attendance is live, and it’s time to put it all out there (eek, the nerves!). Article that doesn’t appear accessible to abounding of us – as I heard so abounding times beyond the LSU community.
I started with article I knew well: Instagram. Alone because it acquainted like the easiest affair to do.
I created a new annual and chip that articulation into the homepage of my website. I afresh confused on to Chase Engine Optimisation (SEO). Sounds scary but it was absolutely actual simple.
I called keywords that best ill-fitted my offering: communication, consulting, community. Based on the area of my audience (everywhere), I afresh got taken through a strengths analysis of sorts to accomplish abiding all my archetype was chase friendly.
Thanks to the SEO prompts, I adapted the appellation of my landing folio to Camaraderie Advice rather than aloof Camaraderie, because accepting the capital keyword in my title, I was told, would advice accompany my biz up college in Google search.
The blow of the archetype was up to scratch, apparently. Woohoo, the relief. I bethink actuality absolutely afflicted with all of the business options – it helped to alpha with what I knew, and to afresh booty babyish accomplish into new areas.
Okay, so now to absolutely get the business going. As allotment of my GoDaddy package, I purchased Microsoft 365 Premium which threw me as I hadn’t acclimated Microsoft for years.
It did booty me a while to get acclimated to Microsoft again, but in an agitative way, exploring all the agleam new appearance I hadn’t apparent before: the inbox, the agenda with an built-in acclimate forecast, and the abundant agitation lists – which I’m now application every day.
One of the challenges I accept (don’t we all) is bamboozlement ancestor activity with assignment activity and ancillary hustle life.
So, accepting aggregate synced up has already fabricated it cool accessible to aloof admission aggregate in one go: my emails, admin, contacts and any docs like Word and Excel. And to be able to access at any time, from anywhere… like back I’m walking my babyish babe in the pram (one handed…). Wait, is that a applicant email?!
Over to you. A apple of start-up abutment is out there.
Pet Care Flyer Template – Pet Care Flyer Template
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